I found this 'Promote' button today when I was posting update on my personal profile. I was astonished when Facebook asked me to promote my post for $0.30. The promote button is not a brand new conception of Facebook, It was there before for the Facebook pages with 400+ likes. I never thought that Facebook would go ask money from its user for promoting their posts.
The 'Promote' button is an attempt to commercialize the Facebook which might be the result of Facebook's recent IPO fiasco.
The 'Promote' button will convert your posts into ads with the help of few clicks and a small payment. The posts will appear in your friends' news feeds and the people who have interacted with your post.
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